Pura Vie translates to “Pure Life” and is a center of spiritual balance and rejuvenation for all who seek enlightenment. The name is derived from the Spanish expression “Pura Vida” and the French phrase “La Vie Bohème”. “Pura Vida” means to live a life free of stress, to be grateful for what you have, and to release negativity. “La Vie Bohème” is the Bohemian free-spirited way of life of the individual who believes in truth, freedom, and love.
The energy Pura Vie embodies is open to all who desire natural, holistic bodywork, mind-body balance and strengthen their knowledge and practice in higher-conscious living.
Our Mantra: ENRICH. EMPOWER. ENLIGHTEN is also our Mission Statement. We seek to Enrich the soul through spiritual balance, Empower the body with holistic self-care, and Enlighten the mind to share this knowledge with the world.
Please take the time to read our massage therapy service and retail product purchase policies. We aim to operate a harmonious studio and boutique through the consistent adherence of our guidelines.
Noemi is the free-spirited owner and massage therapist that has been licensed over 15 years. Her love for holistic wellness and bodywork has led her to create a practice of mindfulness, restoration and education for all who wish to experience holistic treatments. Her specialties include Ayurvedic and Table-Thai Massage, Sports/Deep Tissue Massage, Trigger Point Therapy, Active Stretching, and Myofascial Release, all which aid in the release of chronic tension, muscle pain and increased joint mobility. Her expansive background has allowed her to work with professional athletes, musicians, actors and manage exotic, luxurious resort spas before creating Pura Vie.
*Noemi will no longer be accepting NEW CLIENTS After August 31, 2021*
Noemi's Schedule: Wednesday-Saturday
Lic. #: MA 66552
Priscilla has been working and licensed in the health and wellness industry for over 20 years. Her passion for helping others find peace, relaxation, and pain relief has led her to study Deep Tissue, Hawaiian Lomi Lomi, Cupping, Extensive Relaxation Techniques, various Energy-Based modalities, Meditation Techniques, and Yoga. She has had the privilege of working in a variety of settings including her current role as a Massage Therapy Instructor.
Priscilla's Schedule: Sunday, Monday, Tuesday
Lic. #: MA 8113
Rocky has been practicing massage therapy since 2007, attended Florida Southern College and was a graduate of honors from Everest University. Rocky is a former entertainer for theme parks who suffered a debilitating back injury that required bodywork to rehabilitate him. He recovered from his injury and became inspired to join the field to help others heal. He specializes in Deep Tissue therapies, Medical Massage and enjoys working with individuals who are healing from injuries and focusing on recovery.
Rocky's Schedule: Sunday, Wednesday, Friday, Saturday
Lic. #: MA 54398
Genesis has been a massage therapist for 7 years who graduated from Everest University in Lakeland, FL. She has experience in both medical and upscale spas who enjoys helping people in pain. She enjoys seeing the smiles on people's faces after a relaxing massage. She offers Swedish Massage, Deep Tissue, Myofascial , Trigger Point Therapy and Reflexology.
Genesis' Schedule: Monday-Thursday Evenings
Assisting others on their path to better health is why she became an LMT. She has always been drawn to a Holistic approach to life and has found that Ayurvedic principles and practices gives her the best toolbox for her desire to help others. The mind, body, soul connection is not new thinking but modern Science does continue to prove what ancient wisdom has taught all along. She is always expanding her research and education in the field and currently offers Swedish/Relaxation massage, Deep Tissue, Cupping, Hot/Cold Stone, Reiki, Aromatherapy, Life and Nutritional Coaching, and Guided Meditation and Breath Work, and soon will be a Dona Certified Birth Coach and have her certification in Pregnancy Massage.
Lee's Schedule: Tuesday-Thursday
Ariella has been a licensed esthetician for almost 10 years and received her training at the Aveda Institute. She is passionate about Organic Skincare and believes that healthy skin starts from the inside out. She enjoys integrating mindful practices in her treatments to create balance of mind and body to reduce stress and improve healing.
Ariella's Schedule: Sunday-Tuesday
Catrina has been a licensed esthetician for close to 10 years. Her skincare background has primarily been focused on results-driven, clinical treatments with a focus on mind-body balance to achieve natural, healthy radiant skin from the inside out. She enjoys working with clients of all ages and can improve various skin concerns and conditions with patience, consistent treatments and personalized homecare regimens.
Catrina's Schedule: Wednesday-Saturday
Pura Vie Holistic Studio will begin operating in its new studio location starting August 1.
115 Traders Alley
Lakeland, FL 33801
Appointments for Couples Massage & Skin Care Services are available now to reserve online and by contacting us at 863-225-2920.
We strongly recommend making advance reservations to ensure availability for the services you would like once we re-open in our expanded studio.
We look forward to welcoming you to our new wellness collective!